Italian Products

Tenax Hair Pomade

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Anyone who knows the team at The Amazing Blog knows that the chance of a sojourn to the haven that is Florence is always greeted with a less than dignified scramble to the front door … sadly this time it was all in vain. However, we were placated with the next best thing, as a little bit of Firenze came to visit us in the form of a rather attractive tin from the Tenax team with something special to keep our tresses in tiptop shape.

Shape being the operative word here; this is serious styling ground as the rhinoceros on the packaging suggests - however, no rhino was harmed in the process of bringing this gem to market, we are assured. Tenax have clearly gone to a lot of trouble in developing a brand which can be recognised as Italian, and as trusted as the Vespa scooter. However, the power of such brand recognition is being used to the fullest here as lifting the lid of this delicious pomade immediately transports us to the romance of that incredible place, conjuring up powerful images of suavely turned out ‘Italian gentiluomo’ going about their lives with no hair out of place … and if there is, it’s probably meant to be there, such is their relaxed confidence.

The beauty of this Tenax range is the strength of hold it provides without the cloying clagginess which can be the disappointing by-product of lesser brands. There’s nothing worse than a gentle run-through of the hair turning into a tussle to free the digits whilst trying to retain some semblance of composure! Fortunately the Tenax Matte Pomade saves us from such misery, as when it says it will give you long-lasting hold for whichever style you are going for … well to coin a phrase … it does exactly what it says on that tin! A light masculine fragrance, the water-based wax is simplicity itself to apply by rubbing a small amount between the palms and styling at your own pace - with quality like this, you too can enjoy the suave confidence that our italian friends who make look so completely effortless. For your Tenax Pomade - Matte in 125ml for £14.50 see here Bellissimo!